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BLACK MOB THE LABEL is an emerging unisex streetwear label out of Brisbane, which offers alternative fashion choices for those who aren't afraid to blur the lines between gender, race, religion and culture. 

Established by Leilani Fonoti in 2014, she has drawn on her multicultural upbringing and industry experience from New Zealand as well as her Bachelor of Fashion Design from BBCD in Brisbane to create a brand that is not just interested in making clothes, but one that will stir something in everyone - whether that be good, bad, uncomfortable or controversial.

BLACK MOB THE LABEL is the combination of two ideas: being the 'new black', something fresh and different and 'the mob' to convey that it is a movement, a group of individuals moving in the same direction with the same mindset.

BLACK MOB THE LABEL strives to be not only a unique and ethical choice of streetwear, but a brand that will not sit on the fence when it comes to pressing social issues like racial equality and LGBT rights. BLACK MOB THE LABEL's graphic prints, bold branding, black on black textures and edgy silhouettes echo the brand's philosophy - it is bold, strong and ready to be heard. 

  • Australian made
  • Hand crafted 
  • Sustainable 
  • Ethical
  • Vegan
  • Cruelty free
  • Social enterprise 
  • Child labour free 

Designed and individually made in Brisbane, Queensland, Australia. 

Shop the full BLACK MOB THE LABEL collection here. 

The Dress Collective Australian made fashion Black Mob The Label


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